I'd Like to Try out Mint, I Really Would...
I'd like to learn why it would be useful to me, but the website is written in terms of software features, not product benefits. Mint has features like:
Visits breaks down site activity from the past day, week, month and year as both total and unique hits... Pages illuminates your most popular and most recently accessed content and allows you to bookmark or watch individual assets.
Most stats packages do these kinds of things. Why is Mint special? What problems can it solve for me that competing products can't?
I'd like to find out, so I go to the demo, which has been unfortunately disabled. So I watch the Mint demo movie, which is chaos. Imagine a high-resolution screen full of tables that's squashed down to about 50% size, where the mouse is flying all over the place, screens are reloading, and there's no sound. Can a brother get a John Udell-style screencast?
Word on the street is that Mint has been an overwhelming success so far, but I wonder how much more whelm Inman's potential customers could pile on if the promotional site helped us understand why Mint is the solution to our web stats problems.